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Digital printing applications are extensive, and the market potential is huge in
2017-10-10

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In recent years, China's textile printing and dyeing industry as a whole is in a downturn, affected by the external economic environment and the adjustment of the internal industrial structure, the industry is weak, and domestic environmental protection pressures are becoming stricter. Many printing and dyeing enterprises are facing the dilemma of reducing production or even stopping production. However, with the continuous development of digital printing technology, the market has responded quickly, the pattern is exquisite and fashionable, the process is green and energy-saving, and the inkjet printing machine that meets the requirements of green and sustainable development has emerged as the times require, satisfying the current personality, fashion and high quality. The demand for textiles, digital printing has also become a very promising segment of the textile industry.



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With the diversification of consumer demand, the traditional grey cloth printing has gradually developed from mass production to small batch, multi-variety and individualization. Compared with the traditional printing and dyeing process, digital printing not only has high flexibility, short process, high efficiency, but also has unparalleled advantages in the printing of high-precision patterns such as color gradation and reduction, and can achieve low energy in technology. Consumption and pollution-free production have met the increasingly diversified market demand and green consumption concept, bringing unprecedented opportunities for the digital printing industry.

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The high quality and flexible production characteristics of the digital printing process are in line with the development trend of the printing industry in the future. The inkjet printing machine can be used for high-difficult flower design and various printing media, and is widely used in the printing of fabrics such as clothing and home decoration. It can greatly expand the market application field, increase the added value of products, and obtain more profitable space, so that the traditional printing and dyeing industry will renew its vitality.


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Digital printing fashion bag


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Among them, digital printing has an obvious growth rate in the field of clothing and home decoration. The Chinese apparel industry is experiencing “fast fashion” and personalization trends, which has led to an increase in demand for short-run printing services. At the same time, indoor home decoration has become the fastest growing field of digital printing applications. Designers can realize one-to-one on-demand production and personalized home customization services through digital printing technology according to customer requirements.

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From the perspective of regional markets, although China is a printing country, the proportion of digital printing is still a certain gap compared with Western countries.


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Digital inkjet printing technology has accelerated the transformation of the traditional printing industry and provided technical means for the production of high quality, high value-added printed textiles. In addition, with the gradual promotion of digital printing, continuous improvement of production capacity, and decreasing cost of consumables, the popularity of digital printing products will become higher and higher. Digital printing is promoting the textile industry to an innovative, ecological and environmentally friendly low-carbon economy. Model transformation.




We can foresee that digital inkjet technology will develop rapidly with the trend of breaking the bamboo, digital inkjet printing will also become the new blue ocean of textile printing and dyeing industry!



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